As a creative professional, I have enjoyed working with a wide variety of creative individuals who have inspired me, challenged me, and provided a rewarding and enriching learning experience that brings me here today. Trained as a journalist, I gave traditional reporting a try right out of college working for a county seat newspaper in Northeast Iowa. I learned two important lessons in my first volley into the profession: avoid writing about local bond issues and never write a column criticizing television evangelists. Either move will prompt a hefty load of anonymous mail and some pretty crazy phone calls.
But that was a long time ago, and the news biz ain’t what it used to be. So I guess you could say I’ve hung up my journalism cleats for anything creative that provides me the ability to contribute new ideas, beautiful design, audience participation, and a reason for someone to “pay attention”.